Category Archives for SEO factor

url

Why URL Structure is Crucial for Driving Users to Your Site

When starting a business, it’s almost a requirement for you to have your own website built to establish a digital presence that you can then use to market your business online. If there’s one thing…
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What You Should Know About the June 2021 Google Core Update

Several months into the year, there is finally a confirmed start for Google’s Core Updates. The update has multiple effects, and it looks like we’re well on the road to updates throughout the summer. It…
google my business

3 Basic Elements of Local SEO: A Guide for Small Businesses

E-commerce is considered the new normal, so your search ranking is crucial to the success of your business. One effective way to increase your ranks on search engines, particularly to users searching for your product…
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4 Reasons Your Small Business Should Implement SEM Campaigns

While big businesses are more than happy to try new marketing strategies, it is understandable why small businesses might hesitate. Smaller organisations are pretty constrained in terms of finances, and new marketing strategies are not…
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Dwell Time and SEO: Developing Better Conversion Rates

Search engine optimisation or SEO is a tricky game but as a business owner, you’re probably aware of how important your business ranks high in search engine results. Not only will you have better online…
WordPress

What is WordPress? A Guide

Once upon a time, WordPress in its simplest form was a way to create your own blog or website. As of 2020, more than 455,000,000 websites are using WordPress right now. On a more technical…